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Marketing Material for the Annual Open Evening of Edgbaston College

Edgbaston College, an academic and career focused Independent Sixth Form College in the Centre of Birmingham, required a collection of marketing material to promote their annual opening evening and showcase on the day.

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To generate awareness and attendance for the open evening, I designed social media posts for use on all their relevant channels consisting of a standard post and a story. The visuals were designed to align with the event’s overall messaging, with a style leaning heavily into the brands primary elements, including bold colours and typography, helping creating a lasting impression and memorable experience for first time visitors.

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I created an eight-page flyer to serve as an engaging takeaway for promoting the college and highlighting its achievements. Adopting an infographic-style approach, I focused on presenting the college's strongest statistics and accolades in a visually appealing and easily digestible format. This design effectively communicates the institution's high standards and successes to prospective students and their parents.

"Presenting the college's strongest statistics and accolades in a visually appealing and easily digestible format"

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A pop-up banner crafted as a dynamic welcome sign showcases the college's visual identity while celebrating campus life through authentic student photography. It effectively integrates contact details and social media platforms, fostering meaningful connections with visitors and reinforcing the institution's brand presence.

"Showcases the college's visual identity while celebrating campus life through authentic student photography"

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